Creating an experience and activating your brand in bricks and mortar
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To understand how to motivate the consumer in a retail environment we must first understand the science of shopping. How customers move, how long they stay in your environment, where there focus is – this is all just the beginning of the information we acquire before developing concepts.
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It is equally important to create a concept that inspires the consumer but also creating a realistic, scalable concept. Most store layouts are different from one another which demands customization of fixtures in many cases – this can be quite costly if the thinking up-front is not invested.
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ARG experts can take your idea all the way through to a built, installed and running 3-D bricks and mortar store, making the process an exciting experience for you
